Research Interests

  • Political communication
  • Media usage and effects
  • Alternative information environments / Misinformation
  • Social identity
  • Polarization
  • Comparative research

Curriculum Vitae

Silke Adam is Professor of Political Communication and Director of the Institute of Communication and Media Studies at the University of Bern since 2010. She is interested in various facets of political communication – in particular, how political communication is changing in the age of digitalisation. She examines what forces can shape political debates and what form they take. In addition, she explores how identities and political attitudes influence political information behaviour and what effects result from this.
She is currently conducting research within the framework of a project funded by the Swiss National Science Foundation (Feeling Left-Behind), focusing on people who feel left behind in our societies. She asks to whom these people feel they belong, how this sense of being left behind influences their use of political information, and what effects political information has on them.
Silke Adam studied Communication Science with specialisations in Political Science, Policy Analysis/Consulting and Communication Research at the University of Hohenheim (1995–2001, Diploma) and Boston University (1999, MA). She completed her doctorate on the topic of "Symbolic Networks in Europe. The Influence of the National Level on European Public Spheres. A Comparison of Germany and France" at the University of Hohenheim (2006). She then moved to FU Berlin as a postdoctoral fellow, where she conducted research within the interdisciplinary research group "The Transformative Power of Europe."
Research stays took her to the University of Washington (Seattle, USA), the Netherlands Institute of Advanced Studies (NL), and Bournemouth University (UK). Her work has been recognised with the Robert M. Worcester Prize, the DGPuK Journal Prize, the Research Prize of the University of Hohenheim and the Dr. Alois Mock European Foundation, as well as Best Paper Awards from the International Communication Association.

Memberships

  • Scientific advisor to the research institute Gesellschaftlicher Zusammenhalt (FGZ)
  • DGPuK
  • ICA
  • SGKM
  • fkmb
  • Member of the GESIS-coordination group “Digital behavioral data”
  • Selection committee for the Ambizione Grants (SNSF)
Publication Year Type
Publication Year Type
  • Ani Baghumyan: Conspiracy Theories: From Exposure to Effects. (in progress)
  • Chiara Valli: Personality and Political Information Behavior: Who consumes what, for what reason and with what effect. (2024)
  • Ernesto de León: Riding the Wave: A Study of News, Attitudes, and Online Engagement during the COVID-19 Pandemic. (2023)
  • Aleksandra Urman: Political polarisation on social media in different national contexts. (2020)
  • Ueli Reber: Grenzenlose Online-Öffentlichkeiten? (2020)
  • Sasan Abdi-Herrle:“ News Breaking“ in Zeiten des Web 2.0: Agenda-Setting-Effekte zwischen Twitter und Online-Nachrichtenseiten. (2018)
  • Franzisca Schmidt: Populistische Kommunikation und die Rolle der Medien im Europawahlkampf. (2017)
  • Stefanie Knocks: In Search of the “Why” behind Campaign Professionalisation: Explaining the Degree and Profile of Campaign Professionalisation by an Empirical Analysis of 23 Swiss Cantonal Election Campaigns. (2014)